Press Release

DESTINATION IMMERSION PERSONALIZED

MIAMI, March 22, 2016 – Azamara Club Cruises®, the boutique cruise line known for its premier destination-immersive voyages, unveils its new Private Journeys program enabling guests to customize land tours while on voyages in all corners of the globe.  Sailing to 70 countries visiting 204 ports of call during 64 voyages this year, Azamara provides guests with award-winning itineraries, and never repeats the same voyage within a calendar year.  The introduction of the Private Journeys program enhances the diversity of Azamara’ s voyages by enabling guests to develop one-of-a-kind experiences – seeing and doing what they want, when and how they want. 
 
“Destination Immersion is the foundation of Azamara. It’s synonymous with our brand.  Our guests are global citizens who want to dive deep into local cultures, discover hidden gems, taste the local food and meet the local people.  It’s why we stay in ports longer and overnight.  It’s why we have developed so many different land discovery programs so our guests can cater their destination experiences to their personal tastes,” says Larry Pimentel, President and CEO of Azamara Club Cruises.  “Our new Private Journeys program is going to be very appealing for our loyal and new to cruise guests.  Our beautiful ships and brilliant staff are the means to an end. We listen to the stories our guests share with on another when they return from their land excursions and this program is going to elevate that to a whole new level.  Guests will come away with stories – real memories – that will last a lifetime.”
 
Customizing Land Tours Made Easy
Prior to or once on the ship, guests on Azamara have access to a dedicated team of Destination Insiders who bring years of international travel, global expertise and invaluable insights into planning unforgettable days – and nights – in ports around the world. These seasoned world travelers use their deep knowledge to create land tours that are customized to guests’ desires and dreams. From exclusive experiences to simply touring popular sights with a private guide, the options are limitless.  This concierge-style service tailors Private Journeys to guests’ interests, travel style and budget.
 
As travelers today seek more personalized experiences, guests taking advantage of Private Journeys with Azamara become empowered to dream up their own adventures.  From a personal guided tour in Wadi Rum and Petra, Jordan to obtaining excellent seats to a popular opera in Rome followed by a private dinner, access is one of the programs benefits. Others may want to develop a private tour with car and driver to get immersed into a city like Singapore – perhaps a visit to the Singapore zoo to see the pandas, then lunch in a restaurant spearheaded by a Michelin-starred chef, afterwards a walk around Chinatown and then off to Arab Street for some eclectic shopping capped off by toasting Singapore Slings at Raffles Hotel.  It’s up to the guests; their Private Journeys wish is Azamara’s demand.

 
For more information, travelers can call their travel professional, dial 1-877-999-9553, or
visit https://www.azamaraclubcruises.com/ReimagineAzamara. Connect with Azamara Club Cruises on Facebook at www.facebook.com/AzamaraClubCruises, on Twitter @AzamaraVoyages or follow President and
CEO @LarryPimentel. Travel agent professionals can access more information and make
reservations at www.CruisingPower.com.
 
About Azamara
Azamara Club Cruises is a brand of Royal Caribbean Cruises Ltd. (NYSE/OSX: RCL), a global cruise vacation company that also owns Royal Caribbean International, Celebrity Cruises, Pullmantur, and CDF Croisieres de France, as well as TUI Cruises through a 50 percent joint venture. Together, the six brands operate a combined total of 41 ships with four under construction. They operate diverse itineraries around the world that call on approximately 460 destinations on all seven continents.
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